Guide de conformité
De nos jours, les clients attendent le même niveau de service sur les médias sociaux de sociétés financières, d’assurances, et toute entreprise réglementée, qu'ils n’en reçoivent de la technologie et des entreprises de vente au détail.
Mais sans les bons contrôles de conformité, votre organisation pourrait violer les règles de la vie privée du client et d'autres directives réglementaires.
Avoir une politique des médias sociaux et une formation pour les employés en utilisant la bonne technologie sont essentiels. Prenez-vous les bonnes mesures pour en assurer la conformité?
Ce guide vous aidera à:
Évaluer les plates-formes de relations sociales fondées sur les besoins de votre organisation sur le long terme
Avoir une meilleure compréhension sur la façon dont les besoins de votre organisation correspondent à ce qu’une plateforme sociale peut offrir
Comprendre les possibilités actuelles des plates-formes de relation sociale
Téléchargez dès à présent notre Guide de conformité en remplissant le formulaire à droite.
* indique les champs obligatoires
Ressources connexes
![owly asset not found](images/cs_davita_en_resourcecard-451x286aca9.png?url=https%3A%2F%2Fimages.ctfassets.net%2Fta4ffdi8h2om%2FAcFb1k8OpSocJnw62jQ39%2Ff2c57685249ad3a57179f8826c416cb5%2FCS_Davita_EN_resourcecard-451x286.png&w=640&q=75)
Case Studies
Comment une société de soins rénaux a généré 42 % de demandes d'emploi supplémentaires sur LinkedIn
![decorative](images/smm-resource2-350x1509602.png?url=https%3A%2F%2Fimages.ctfassets.net%2Fta4ffdi8h2om%2F7LaieCgP3eyVPmjfYZZy7M%2F470562df1c214ac65530db99f47ba5ca%2FSMM-resource2-350x150.png&w=640&q=75)
Research & Trends
Rapport financier 2023 sur les carrières dans les médias sociaux
![decorative](images/smm-resource4-350x1502246.png?url=https%3A%2F%2Fimages.ctfassets.net%2Fta4ffdi8h2om%2F3OQcLWflisrSCH2rCXEZeZ%2Fe4803ae86df091ee7a89e7e001b90916%2FSMM-resource4-350x150.png&w=640&q=75)
Research & Trends
Rapport 2023 sur les carrières dans les médias sociaux dans le secteur de la santé
![decorative](images/smm-resource1-350x1507beb.png?url=https%3A%2F%2Fimages.ctfassets.net%2Fta4ffdi8h2om%2F5f3VJP1OrVLNLDmHj9SUxF%2F52705f9413de7ba8d74ec0c038712382%2FSMM-resource1-350x150.png&w=640&q=75)
Research & Trends
Rapport 2023 sur les carrières dans les médias sociaux au sein du secteur de l'éducation
![owly asset not found](images/resource-fallback8e77.jpg?url=%2Fimages%2Fresources%2Fresource-fallback.png&w=640&q=75)
Toolkits
Négociation salariale pour les spécialistes du marketing digital
![decorative](images/smm-resource3-350x150661f.png?url=https%3A%2F%2Fimages.ctfassets.net%2Fta4ffdi8h2om%2F5LmKYTEDSEeupLjTeXYOgs%2Fc08b8e777204202a190414d43915a11a%2FSMM-resource3-350x150.png&w=640&q=75)
Research & Trends
Rapport 2023 sur les carrières dans les médias sociaux pour le service public
![owly asset not found](images/23-cs-armanino-resource-image-card-451x286d2aa.png?url=https%3A%2F%2Fimages.ctfassets.net%2Fta4ffdi8h2om%2FIUhLSqSmA0UdhAxFwWpi2%2Fd3917182232e0990306f76c9557d21c5%2F23-CS-Armanino-resource-image-card-451x286.png&w=640&q=75)
Case Studies
Armanino transforme ses employés en influenceurs sociaux
![owly asset not found](images/cs-collierscanada_resourcecard-451x2866a6d.png?url=https%3A%2F%2Fimages.ctfassets.net%2Fta4ffdi8h2om%2F2hjuf3S8EA8bwJA9BTAgXX%2F3f449fe438c65c368378aed0b710d255%2FCS-ColliersCanada_resourcecard-451x286.png&w=640&q=75)
Case Studies
Colliers brille en aidant ses professionnels à se démarquer sur les médias sociaux
![owly asset not found](images/23-cs-juliusbaer-web-resource-image-card-451x286d9eb.png?url=https%3A%2F%2Fimages.ctfassets.net%2Fta4ffdi8h2om%2F1Jte1ZV2suzC7vjTdbwYuG%2F8609472a9250034ffa8a90b1cc432eef%2F23-CS-JuliusBaer-web-resource-image-card-451x286.png&w=640&q=75)
Case Studies
Un groupe bancaire privé s'ouvre aux réseaux sociaux
![owly asset not found](images/23-cs-witnesschange-web-resource-image-card-451x2866e88.png?url=https%3A%2F%2Fimages.ctfassets.net%2Fta4ffdi8h2om%2F5VIWFPsymVIfMvC8FdI7N8%2Febd096cafac5f199545d6e575b407b23%2F23-CS-WitnessChange-web-resource-image-card-451x286.png&w=640&q=75)
Case Studies
Witness Change se tourne vers les médias sociaux pour transformer le discours mondial sur les réfugiés
![owly asset not found](images/22-cs-stocksy-web-resource-image-card-451x286958f.jpg?url=https%3A%2F%2Fimages.ctfassets.net%2Fta4ffdi8h2om%2F4es0lMeABNdnwgcQ8b2nUP%2F882de52020008c0657a2099ac9a8542e%2F22-CS-Stocksy-web-resource-image-card-451x286.jpg&w=640&q=75)
Case Studies
Comment Stocksy réinvente les banques d'images
![owly asset not found](images/22-cs-stuckeys-web-triple-block-1000x1000__1_9985.png?url=https%3A%2F%2Fimages.ctfassets.net%2Fta4ffdi8h2om%2F7ocKfNv9NNEuDMWOE5fTwd%2F327cf6451a127dc71db7939063a3950f%2F22-CS-Stuckeys-web-triple-block-1000x1000__1_.png&w=640&q=75)
Case Studies
Comment un fabricant de friandises aux noix de pécan des années 1930 attire tous les regards sur TikTok
![owly asset not found](images/22-cs-u-haul-triple-block-1000x10002032.png?url=https%3A%2F%2Fimages.ctfassets.net%2Fta4ffdi8h2om%2F2euHBF5jZ9pPgnkyEUvR6R%2Fbaf9cf14b7461222fda384e26c527be6%2F22-CS-U-Haul-triple-block-1000x1000.png&w=640&q=75)
Case Studies
U-Haul adopte Hootsuite et Brandwatch pour le marketing social et l'accompagnement client
![owly asset not found](images/cs-iag-triple-block-v2-1000x1000e6fe.png?url=https%3A%2F%2Fimages.ctfassets.net%2Fta4ffdi8h2om%2F6gDH8y2NCvVdzvETvCMOij%2F17d98889a38b9ba0547aea7b984a0285%2FCS-IAG-triple-block-v2-1000x1000.png&w=640&q=75)
Case Studies
IAG épaule son personnel grâce à des outils de médias sociaux performants et à un contenu attractif
![Artifact](images/web-hsa-resourcecard-451x286c23d.jpg?url=https%3A%2F%2Fimages.ctfassets.net%2Fta4ffdi8h2om%2F4IsVqU7AkFFnZvaQkhbwoQ%2F656808e8f43ca74f3c3f371c3736b22d%2Fweb-HSA-resourcecard-451x286.jpg&w=640&q=75)
Strategy & Tactics
Cinq étapes pour la publicité sur les réseaux sociaux
![Social Media Strategy Guide preview image](images/social-media-strategy-guide5ee5.jpg?url=https%3A%2F%2Fimages.ctfassets.net%2Fta4ffdi8h2om%2F48bfhwL4V7zUwtIcHK3kHx%2F06d76887c3ed4f76dbf9d90141b09ae4%2Fsocial-media-strategy-guide.jpg&w=640&q=75)
Strategy & Tactics
Guide Stratégie d'utilisation des médias sociaux
![owly asset not found](images/cs_careem_558x390b2ce.png?url=https%3A%2F%2Fimages.ctfassets.net%2Fta4ffdi8h2om%2FlLayjDdmlHjUPwjoqp80d%2F672ef8ee4b2e5f64125eb73b12bd418d%2FCS_Careem_558x390.png&w=640&q=75)
Case Studies
Comment l'engagement de la communauté chez Careem soutient-il la « Super Appli » du Moyen-Orient ?
![owly asset not found](images/amplify_campaign-success_webinar-flow2-email2-hero5bed.png?url=https%3A%2F%2Fimages.ctfassets.net%2Fta4ffdi8h2om%2F1WmdjfgoCabllJBDelWjEy%2Fd85a5d04c7546b551f995ec7ad30f03d%2FAmplify_Campaign-Success_Webinar-Flow2-email2-Hero.png&w=640&q=75)
Case Studies
Hootsuite booste la portée, le recrutement et le chiffre d'affaires grâce à la mobilisation des employés
![owly asset not found](images/group_572fd0.png?url=https%3A%2F%2Fimages.ctfassets.net%2Fta4ffdi8h2om%2F5jSVKyZDZAqMZU3vAuFAMk%2F6f267f8eb4669ef9e81f514ff46822d7%2FGroup_57.png&w=640&q=75)
Case Studies
La municipalité régionale de Wood Buffalo s'appuie sur les médias sociaux pour impliquer ses communautés
![Artifact](images/social-d2022-q3statshot-resourcecard-451x286__1_e958.png?url=https%3A%2F%2Fimages.ctfassets.net%2Fta4ffdi8h2om%2F4nspoGSMMLlusP0FTx28Ii%2F089751ab9db5a1d3971c8cc68850ee8f%2Fsocial-d2022-Q3statshot-resourceCard-451x286__1_.png&w=640&q=75)
Mise à jour du rapport Digital 2022 (Q3)
![owly asset not found](images/resource-fallback8e77.jpg?url=%2Fimages%2Fresources%2Fresource-fallback.png&w=640&q=75)
Strategy & Tactics
WhatsApp for Customer Care Whitepaper
![EURPAC Case Study preview card](images/cs_eurpac_resourcecard_451x286b00d.jpg?url=https%3A%2F%2Fimages.ctfassets.net%2Fta4ffdi8h2om%2F5d265sSFsSIrAN9XVQHRtL%2F870a60df13354a899e173dc259a7354b%2FCS_EURPAC_ResourceCard_451x286.jpeg&w=640&q=75)
Case Studies
How Eurpac Increased its Social Media Followers by 47%
![owly asset not found](images/image_01-2ca12.png?url=https%3A%2F%2Fimages.ctfassets.net%2Fta4ffdi8h2om%2F57A1QCEohaeJ5L5EWzXLLn%2Fdea59f89e0276b965d4b9f30597fe752%2Fimage_01-2.png&w=640&q=75)
Case Studies
Découvrez comment cette PME a augmenté ses ventes de 108 % en reprenant sa stratégie sociale de A à Z.
![owly asset not found](images/city-of-bendigo-media39c1.png?url=https%3A%2F%2Fimages.ctfassets.net%2Fta4ffdi8h2om%2FPmeaDP2nZAkDEw1Xp4Jvl%2F12f97210d4f4996fadafe30c37ebd0b3%2FCity-of-Bendigo-media.png&w=640&q=75)
Case Studies
Comment la ville du Grand Bendigo informe, éduque et implique ses administrés sur les médias sociaux
![a city street with people riding bicycles and buildings in the background](images/potsdamer_platz____berlin__spie_deutschland___zentraleuropa__illustration78c3.jpg?url=https%3A%2F%2Fimages.ctfassets.net%2Fta4ffdi8h2om%2F376KSIyizr2VGDSLF19CMY%2Fa50ca3f0abfceafa286164d02037e6e2%2FPotsdamer_Platz____Berlin__SPIE_Deutschland___Zentraleuropa__illustration.jpg&w=640&q=75)
Case Studies
How SPIE Engineered a Better Social Media Strategy
![Digital Trends 2022 thumbnail](images/web-d2022-q2statshot-resourcecard-blue-350x250cc6e.jpg?url=https%3A%2F%2Fimages.ctfassets.net%2Fta4ffdi8h2om%2F3SOchoVZDixHKnlJ40O8uO%2F869d9de6dda87732e6a251e70166f10e%2Fweb-d2022-Q2statshot-resourceCard-blue-350X250.jpg&w=640&q=75)
Mise à jour du rapport Digital Trends 2022 (Q2)
![Social Selling Business Case 452X286 V2 1](images/social_selling_business_case_452x286_v2-158d3.jpg?url=https%3A%2F%2Fimages.ctfassets.net%2Fta4ffdi8h2om%2Fcraft_280744_image%2F7d08314cff2cf4c75410720070c36b9d%2FSocial_Selling_Business_Case_452x286_V2-1.jpg&w=640&q=75)
Toolkits
Modèle d'analyse de rentabilité de social selling
![Social Commerce Guide Resource Image Card 451X286](images/socialcommerce-guide_resource-image-card_451x286b260.png?url=https%3A%2F%2Fimages.ctfassets.net%2Fta4ffdi8h2om%2Fcraft_279695_image%2F0ce30d5edd40891768a40c4e5eae5b7c%2FSocialCommerce-Guide_resource-image-card_451x286.png&w=640&q=75)
Strategy & Tactics
Le commerce sur les médias sociaux
![owly asset not found](images/image__12_267c.png?url=https%3A%2F%2Fimages.ctfassets.net%2Fta4ffdi8h2om%2F1QLBKQaMYUH93OW5ynqzVs%2F80b03f0ce10afcb7a6ad2c3314d850fa%2Fimage__12_.png&w=640&q=75)
Case Studies
Gagner la confiance des marques grâce à une campagne qui tombe à pic
![Thmb Retail Channel](images/thmb-retailchannel0756.png?url=https%3A%2F%2Fimages.ctfassets.net%2Fta4ffdi8h2om%2Fcraft_261231_image%2F32665d2b5494c4ce05f721b13e8ef2a8%2Fthmb-RetailChannel.png&w=640&q=75)
Strategy & Tactics
Pourquoi votre compagnie d’assurance doit inclure WhatsApp dans sa stratégie
![Smb Toolkit Resourcecard 451X286Px 2](images/smb_toolkit_resourcecard_451x286px_22d70.png?url=https%3A%2F%2Fimages.ctfassets.net%2Fta4ffdi8h2om%2Fcraft_240277_image%2F33568f9e50c30e8f7bc1941fd66b41a5%2FSMB_toolkit_Resourcecard_451x286px_2.png&w=640&q=75)
Baromètre Hootsuite 2021
![2021 Playbook Small Business Resourceimagecard](images/2021_playbook_smallbusiness_resourceimagecard9f18.jpg?url=https%3A%2F%2Fimages.ctfassets.net%2Fta4ffdi8h2om%2Fcraft_244350_image%2Ff872268d216362260c80b4339076b7ae%2F2021_Playbook_SmallBusiness_resourceimagecard.jpg&w=640&q=75)
Research & Trends
Le guide des médias sociaux pour les petites entreprises
![Smb Toolkit Resourcecard 451X286Px 4](images/smb_toolkit_resourcecard_451x286px_49148.png?url=https%3A%2F%2Fimages.ctfassets.net%2Fta4ffdi8h2om%2Fcraft_240341_image%2F4e3c5cc8316bbd0ddb76feb16057d9cf%2FSMB_toolkit_Resourcecard_451x286px_4.png&w=640&q=75)
Toolkits
Boîte à outils pour la création de contenu
![owly asset not found](images/image__2_2f39.png?url=https%3A%2F%2Fimages.ctfassets.net%2Fta4ffdi8h2om%2F1q5HtXr9JAOsHBSI3Yv6s6%2F131789a1f499b0b4721132f408f2095e%2Fimage__2_.png&w=640&q=75)
Case Studies
Hydro-Québec adopte une stratégie effrontée axée sur le client pour se démarquer sur les médias sociaux
![Thumb](images/thumb_210427_001129af18.png?url=https%3A%2F%2Fimages.ctfassets.net%2Fta4ffdi8h2om%2Fcraft_238277_image%2F773bed7bd00fc2f0095e9d5e0880722e%2Fthumb_210427_001129.png&w=640&q=75)
Strategy & Tactics
Associer réseaux sociaux et CRM
![Thmb Social Customer Care 496X315](images/thmb-socialcustomercare-496x3155878.png?url=https%3A%2F%2Fimages.ctfassets.net%2Fta4ffdi8h2om%2Fcraft_236647_image%2Faaabfeddb0027770799ee8fdd58a54ce%2Fthmb-SocialCustomerCare-496x315.png&w=640&q=75)
Strategy & Tactics
Accompagnement client sur les médias sociaux
![Web Employee Advocacy Res Card 451X286](images/web_employee-advocacy_res-card_451x286f6a1.jpg?url=https%3A%2F%2Fimages.ctfassets.net%2Fta4ffdi8h2om%2Fcraft_229506_image%2F48704e127b60d9c50c2c6db14408efd5%2Fweb_employee-advocacy_res-card_451x286.jpg&w=640&q=75)
Strategy & Tactics
Lancez votre programme d'ambassadeurs avec Hootsuite Amplify
![owly asset not found](images/untitled_design__7_8d8e.png?url=https%3A%2F%2Fimages.ctfassets.net%2Fta4ffdi8h2om%2F2GnlkyTxQVKKw2kwxEVOkq%2F3b72d616c6945af18f593da74bb7ee44%2FUntitled_design__7_.png&w=640&q=75)
Case Studies
Comment Michael Graham utilise les réseaux sociaux pour homogénéiser le message de sa marque et devenir une entreprise à l'avant-garde du digital
![Trends 2021 Resource Image Card](images/trends-2021_resource-image-cardb263.jpg?url=https%3A%2F%2Fimages.ctfassets.net%2Fta4ffdi8h2om%2Fcraft_219965_image%2Fff9c1ba24c974ab92325ca353a69b662%2FTrends-2021_resource-image-card.jpg&w=640&q=75)
Rapport sur les Tendances des médias sociaux en 2021
![2020 Socialselling Guide Resourcecard 451X286](images/2020_socialselling_guide_resourcecard_451x2861671.png?url=https%3A%2F%2Fimages.ctfassets.net%2Fta4ffdi8h2om%2Fcraft_218204_image%2F8328af97828f48175ff444f50ebea783%2F2020_socialselling_guide_resourcecard_451x286.png&w=640&q=75)
Strategy & Tactics
Le social selling dans la vente B2B moderne
![owly asset not found](images/clarins-mediacard__1_a0b9.jpg?url=https%3A%2F%2Fimages.ctfassets.net%2Fta4ffdi8h2om%2F6Q64zK3fELDKdJPlxeV8PD%2F961abf1f41a12507dc875cee3e275c97%2Fclarins-mediacard__1_.jpg&w=640&q=75)
Case Studies
Quand un leader de l'expérience en magasin passe au digital
Research & Trends
Digital 2020: July Update
![Web Social Selling Fsi Res Card](images/web_social-selling-fsi_res-cardd95a.png?url=https%3A%2F%2Fimages.ctfassets.net%2Fta4ffdi8h2om%2Fcraft_202282_image%2F655c2dae6305d9eb624e9bf8a6bbef23%2Fweb_social-selling-fsi_res-card.png&w=640&q=75)
Strategy & Tactics
Feuille de route des ventes sur les médias sociaux pour les services financiers
Strategy & Tactics
Guide des relations client sur les médias sociaux
![Web Res Card Linked In Organic Paid 451X286 1](images/web_rescard_linkedin-organic-paid_451x286-120f0.jpg?url=https%3A%2F%2Fimages.ctfassets.net%2Fta4ffdi8h2om%2Fcraft_198833_image%2Fc611566341147eee70f2bb59ae1b1b98%2Fweb_resCard_LinkedIn-organic-paid_451x286-1.jpg&w=640&q=75)
Strategy & Tactics
Guide sur le marketing organique et payant sur les réseaux sociaux
![owly asset not found](images/resource-fallback8e77.jpg?url=%2Fimages%2Fresources%2Fresource-fallback.png&w=640&q=75)
Strategy & Tactics
Faîtes la différence
![Thmb Instagram Checklist](images/thmb-instagramchecklist4e4d.jpg?url=https%3A%2F%2Fimages.ctfassets.net%2Fta4ffdi8h2om%2Fcraft_188807_image%2Fa92b32bc06a959593caefb0bae54cecb%2Fthmb-InstagramChecklist.jpg&w=640&q=75)
Instagram Checklist
![Trends2020 Resource Final Card](images/trends2020-resource_final-card42aa.png?url=https%3A%2F%2Fimages.ctfassets.net%2Fta4ffdi8h2om%2Fcraft_180975_image%2Fc739fe2114e3cc66384448dcdf75f655%2FTrends2020-Resource_final-card.png&w=640&q=75)
Social Media Trends 2020 Report
![Q4 Statshot](images/q4-statshot4379.png?url=https%3A%2F%2Fimages.ctfassets.net%2Fta4ffdi8h2om%2Fcraft_165991_image%2F6ac2187e3468071b3c8525abfcabb01f%2FQ4-statshot.png&w=640&q=75)
Research & Trends
The state of digital in Q4 2019
![Thmb Employee Advocacy Emea2019](images/thmb-employeeadvocacy-emea2019d203.png?url=https%3A%2F%2Fimages.ctfassets.net%2Fta4ffdi8h2om%2Fcraft_136013_image%2F236f09aab8103f3d4463eb070dc0ff67%2Fthmb-employeeAdvocacy-EMEA2019.png&w=640&q=75)
Research & Trends
Déployer un programme d’employés ambassadeurs
![Trends Report Gated Asset](images/trends-report-gated-assetc579.jpg?url=https%3A%2F%2Fimages.ctfassets.net%2Fta4ffdi8h2om%2Fcraft_106563_image%2F230ed3a67b41cbd8b932f8fbe916092b%2Ftrends-report-gated-asset.jpg&w=640&q=75)
Rapport sur les Tendances Social Media 2019
![Thmb Docapost Cs](images/thmb-docapost-cs7bea.jpg?url=https%3A%2F%2Fimages.ctfassets.net%2Fta4ffdi8h2om%2Fcraft_111791_image%2Fbf9bc56d9824f3d653cb48c1b4e66b7a%2Fthmb-Docapost-cs.jpg&w=640&q=75)
Research & Trends
Docapost place l’Employee Advocacy au cœur de sa stratégie de développement B2B
![Thmb Ales](images/thmb-ales530e.jpg?url=https%3A%2F%2Fimages.ctfassets.net%2Fta4ffdi8h2om%2Fcraft_103432_image%2F00b088eb931852e54f6527a9d16eb0b2%2Fthmb-ales.jpg&w=640&q=75)
Case Studies
Le groupe Alès fédère les communautés de ses marques grâce à Hootsuite
![Web Barometer Fr Tk](images/web-barometer-fr-tk556d.png?url=https%3A%2F%2Fimages.ctfassets.net%2Fta4ffdi8h2om%2Fcraft_92695_image%2F81705695ffbc9fb0549bc2918b2a6c3b%2Fweb-Barometer-fr-tk.png&w=640&q=75)
Boîte à outils du Baromètre 2018
![Social Media Strategy Guide Emea 2016 Holiday](images/social-media-strategy-guide-emea-2016-holidayfd43.jpg?url=https%3A%2F%2Fimages.ctfassets.net%2Fta4ffdi8h2om%2Fcraft_4650_image%2F43312ae23f3991df99cf847c8ff9dfe7%2Fsocial-media-strategy-guide-emea-2016-holiday.jpg&w=640&q=75)
Guide de stratégie d'utilisation des médias sociaux
![Thmb Les Social Days Resource](images/thmb-lessocialdays-resourcea103.png?url=https%3A%2F%2Fimages.ctfassets.net%2Fta4ffdi8h2om%2Fcraft_78745_image%2Fe3d22b560414f323f8f854471728eaa8%2Fthmb-LesSocialDays-Resource.png&w=640&q=75)
Boîte à outil Social Media
![owly asset not found](images/resource-fallback8e77.jpg?url=%2Fimages%2Fresources%2Fresource-fallback.png&w=640&q=75)
Research & Trends
Digital in 2018: The Americas
![Social Roi Pitch Package Resource Library](images/social-roi-pitch-package-resource-library679d.png?url=https%3A%2F%2Fimages.ctfassets.net%2Fta4ffdi8h2om%2Fcraft_46032_image%2Fab5185a579099bcd3edba709ce95deef%2Fsocial-roi-pitch-package-resource-library.png&w=640&q=75)
Altimeter: Au-delà du ROI
![Social Roi Book Resource Library](images/social-roi-book-resource-library3a19.png?url=https%3A%2F%2Fimages.ctfassets.net%2Fta4ffdi8h2om%2Fcraft_42690_image%2Faea581ce894e08d4ee5f829115610122%2FSocial-ROI-book-resource-library.png&w=640&q=75)
Research & Trends
Démystifier le ROI des médias sociaux
![Social Roi Book Resource Library](images/social-roi-book-resource-library3a19.png?url=https%3A%2F%2Fimages.ctfassets.net%2Fta4ffdi8h2om%2Fcraft_42690_image%2Faea581ce894e08d4ee5f829115610122%2FSocial-ROI-book-resource-library.png&w=640&q=75)
Research & Trends
Préparez vos bonnes résolutions pour 2019
![Resource Library Thumb Adespresso](images/resource-library-thumb-adespresso4581.png?url=https%3A%2F%2Fimages.ctfassets.net%2Fta4ffdi8h2om%2Fcraft_29200_image%2F842ee4f96f7856ddd2265456810993b0%2Fresource-library-thumb-adespresso.png&w=640&q=75)
AdEspresso and Hootsuite: Social Ads Toolkit
![Employee advocacy Toolkit](images/eadvocacy_toolkit_34ae7.jpg?url=https%3A%2F%2Fimages.ctfassets.net%2Fta4ffdi8h2om%2Fcraft_18547_image%2Fa3a691a01b2c8b75fb795cec09881586%2Feadvocacy_toolkit_3.jpg&w=640&q=75)
Toolkits
Guide de mobilisation des employés
![Top Social Media Resources For Financial Services Organizations](images/top-social-media-resources-for-financial-services-organizations82af.jpg?url=https%3A%2F%2Fimages.ctfassets.net%2Fta4ffdi8h2om%2Fcraft_4787_image%2F76bacfb047425457283c8db301895083%2Ftop-social-media-resources-for-financial-services-organizations.jpg&w=640&q=75)
Toolkits
Finance: les ressources pour effectuer son entrée sur les médias sociaux
![Forrester Social Selling Resource Card](images/forrestersocialselling_resourcecardb73f.jpg?url=https%3A%2F%2Fimages.ctfassets.net%2Fta4ffdi8h2om%2Fcraft_17553_image%2F982e3ff43f90dc8d572ac7e972ef1e6c%2FForresterSocialSelling_ResourceCard.jpg&w=640&q=75)
Forrester Consulting Study: Social Selling: A New B2B Imperative (May, 2017)
![Social Roi Ebook Resourcethumbnail](images/socialroi_ebook_resourcethumbnail5202.png?url=https%3A%2F%2Fimages.ctfassets.net%2Fta4ffdi8h2om%2Fcraft_16533_image%2Fa59b515c4b915c60ef0f590d8dda6cc7%2FSocialROI_ebook_resourcethumbnail.png&w=640&q=75)
Research & Trends
ROI des médias sociaux
![Definitive Guide](images/definitive_guideac3d.jpg?url=https%3A%2F%2Fimages.ctfassets.net%2Fta4ffdi8h2om%2Fcraft_12175_image%2F81b82c6747bb0416f1ada9ae5adea7ef%2Fdefinitive_guide.jpg&w=640&q=75)
Strategy & Tactics
Le Social Selling Démystifié
![Smtrends Thumbnail Health Care](images/smtrends_thumbnail-healthcareae46.png?url=https%3A%2F%2Fimages.ctfassets.net%2Fta4ffdi8h2om%2Fcraft_11507_image%2Fefc62d1163d2f57baeca2df39000c7aa%2FSMTrends_Thumbnail-HealthCare.png&w=640&q=75)
Strategy & Tactics
Social Media Trends Report for Health Care
![Smtrends Thumbnail Finserv](images/smtrends_thumbnail-finservb250.png?url=https%3A%2F%2Fimages.ctfassets.net%2Fta4ffdi8h2om%2Fcraft_11504_image%2F7a14a4b5d8a357462855385d00f1010f%2FSMTrends_Thumbnail-Finserv.png&w=640&q=75)
Les tendances sur les médias sociaux dans le secteur financier
![Baromètre Hootsuite 2015](images/barom_tre-hootsuite-2015ca30.jpg?url=https%3A%2F%2Fimages.ctfassets.net%2Fta4ffdi8h2om%2Fcraft_5108_image%2Fa943ab530e7e6e0cea27febe35ada7d8%2Fbarom_tre-hootsuite-2015.jpg&w=640&q=75)
Baromètre Hootsuite 2017
![Header Generating Leads With Sm](images/header-generatingleadswithsmf086.jpg?url=https%3A%2F%2Fimages.ctfassets.net%2Fta4ffdi8h2om%2Fcraft_4365_image%2F1193fda4a3d40d4e8498a174b43068a9%2Fheader-GeneratingLeadsWithSM.jpg&w=640&q=75)
Génération de leads sur les médias sociaux
![123](images/12302b0.jpg?url=https%3A%2F%2Fimages.ctfassets.net%2Fta4ffdi8h2om%2Fcraft_18867_image%2F7d9cb1fded4e3879b1da0b02d15fa4e1%2F123.jpg&w=640&q=75)
Guide des Tendances Médias Sociaux 2017
![123](images/12302b0.jpg?url=https%3A%2F%2Fimages.ctfassets.net%2Fta4ffdi8h2om%2Fcraft_18867_image%2F7d9cb1fded4e3879b1da0b02d15fa4e1%2F123.jpg&w=640&q=75)
Guide pratique : comment mesurer le ROI des médias sociaux
![Getting To Know Your Audience](images/getting-to-know-your-audience8b28.jpg?url=https%3A%2F%2Fimages.ctfassets.net%2Fta4ffdi8h2om%2Fcraft_11761_image%2F8cd4c99a0e792884bee37fdd58eafee5%2Fgetting-to-know-your-audience.jpg&w=640&q=75)
Research & Trends
Etudier votre audience sur les médias sociaux
![Services Financiers](images/services-financiers3f80.jpg?url=https%3A%2F%2Fimages.ctfassets.net%2Fta4ffdi8h2om%2Fcraft_5390_image%2Fb54d17c007e40c39eefaa75fd087de95%2Fservices-financiers.jpg&w=640&q=75)
Services financiers
![Social Video Strategy A Hootsuite Guide](images/social-video-strategy-a-hootsuite-guide8ba7.jpg?url=https%3A%2F%2Fimages.ctfassets.net%2Fta4ffdi8h2om%2Fcraft_5417_image%2F1213723d58862dec063506ced115760a%2Fsocial-video-strategy-a-hootsuite-guide.jpg&w=640&q=75)
Strategy & Tactics
Guide sur la stratégie vidéo sur les réseaux sociaux
![Services Bancaires](images/services-bancairese801.jpg?url=https%3A%2F%2Fimages.ctfassets.net%2Fta4ffdi8h2om%2Fcraft_5393_image%2F0e4cb97714695a530ddbd43230969d53%2Fservices-bancaires.jpg&w=640&q=75)
Services bancaires
![En Route Vers L’Intelligence Sociale État Des Lieux De Votre Entreprise](images/en-route-vers-l_intelligence-sociale-_tat-des-lieux-de-votre-entreprise3244.jpg?url=https%3A%2F%2Fimages.ctfassets.net%2Fta4ffdi8h2om%2Fcraft_5371_image%2F66636067dc8baa375f6d3cdfe4ee9362%2Fen-route-vers-l_intelligence-sociale-_tat-des-lieux-de-votre-entreprise.jpg&w=640&q=75)
En route vers l’intelligence sociale:
![Influencer Marketing 101](images/influencer-marketing-10183d4.jpg?url=https%3A%2F%2Fimages.ctfassets.net%2Fta4ffdi8h2om%2Fcraft_5288_image%2F6c0225be3e8265001f9acc0b38405ef4%2Finfluencer-marketing-101.jpg&w=640&q=75)
Research & Trends
Les bases du marketing d'influence
![Social Media Strategy Template](images/social-media-strategy-templatec47e.jpg?url=https%3A%2F%2Fimages.ctfassets.net%2Fta4ffdi8h2om%2Fcraft_5282_image%2F7d89b8edb4766b226df312964d2bc8db%2Fsocial-media-strategy-template.jpg&w=640&q=75)
Strategy & Tactics
Modèle de stratégie d'utilisation des médias sociaux
![Social Media Advertising](images/social-media-advertising380d.jpg?url=https%3A%2F%2Fimages.ctfassets.net%2Fta4ffdi8h2om%2Fcraft_5205_image%2F6a567bcdcc10a496012c8f6f7a4c3222%2Fsocial-media-advertising.jpg&w=640&q=75)
Strategy & Tactics
Publicité sur les médias sociaux
![Introduction To Social Networks](images/introduction-to-social-networks677a.jpg?url=https%3A%2F%2Fimages.ctfassets.net%2Fta4ffdi8h2om%2Fcraft_5165_image%2F29358a391100a8c4c60e6fc234729d49%2Fintroduction-to-social-networks.jpg&w=640&q=75)
Introduction aux réseaux sociaux
![Baromètre Hootsuite 2015](images/barom_tre-hootsuite-2015ca30.jpg?url=https%3A%2F%2Fimages.ctfassets.net%2Fta4ffdi8h2om%2Fcraft_5108_image%2Fa943ab530e7e6e0cea27febe35ada7d8%2Fbarom_tre-hootsuite-2015.jpg&w=640&q=75)
Les Médias Sociaux et les Entreprises Françaises
![owly asset not found](images/resource-fallback8e77.jpg?url=%2Fimages%2Fresources%2Fresource-fallback.png&w=640&q=75)
Guide de sécurité
![6 Essential Steps For Creating A Social Media Strategy](images/6-essential-steps-for-creating-a-social-media-strategy7fef.jpg?url=https%3A%2F%2Fimages.ctfassets.net%2Fta4ffdi8h2om%2Fcraft_5087_image%2F1859b9cd9646ec1428f3f8530d826c2f%2F6-essential-steps-for-creating-a-social-media-strategy.jpg&w=640&q=75)
Guide de Stratégie d'utilisation des médias sociaux
![6 Essential Steps For Creating A Social Media Strategy](images/6-essential-steps-for-creating-a-social-media-strategy7fef.jpg?url=https%3A%2F%2Fimages.ctfassets.net%2Fta4ffdi8h2om%2Fcraft_5087_image%2F1859b9cd9646ec1428f3f8530d826c2f%2F6-essential-steps-for-creating-a-social-media-strategy.jpg&w=640&q=75)
Research & Trends
Guide de Stratégie d'utilisation des médias sociaux
![Top 3 Social Media Resources](images/top-3-social-media-resources36b9.jpg?url=https%3A%2F%2Fimages.ctfassets.net%2Fta4ffdi8h2om%2Fcraft_5047_image%2Fb5d14039ad83f281ba8c2bf21e870795%2Ftop-3-social-media-resources.jpg&w=640&q=75)
Research & Trends
Les 3 meilleures ressources en médias sociaux
![From Tweets To Impact](images/from-tweets-to-impact76a6.jpg?url=https%3A%2F%2Fimages.ctfassets.net%2Fta4ffdi8h2om%2Fcraft_5018_image%2F51a2d1caddb32a7296ad482ae20bb542%2Ffrom-tweets-to-impact.jpg&w=640&q=75)
Strategy & Tactics
Des tweets aux résultats
![10 Tips For Running Your First Campaign](images/10-tips-for-running-your-first-campaign8e73.jpg?url=https%3A%2F%2Fimages.ctfassets.net%2Fta4ffdi8h2om%2Fcraft_4990_image%2F463d160b7bd73f70665377cdce0e8484%2F10-tips-for-running-your-first-campaign.jpg&w=640&q=75)
Research & Trends
10 Tips For Running Your First Campaign
![owly asset not found](images/spechealth371b0.jpg?url=https%3A%2F%2Fimages.ctfassets.net%2Fta4ffdi8h2om%2F3VeXBeDD0gCFHica3zHshk%2Fc1694ffa32f9b904f02fecebedf59b03%2Fspechealth3.jpg&w=640&q=75)
Case Studies
Comment Spectrum Health utilise HIPAA tout en déployant les médias sociaux auprès de plus de 23 000 employés
![8 Social Media Tips For Financial Services](images/8-social-media-tips-for-financial-servicesf325.jpg?url=https%3A%2F%2Fimages.ctfassets.net%2Fta4ffdi8h2om%2Fcraft_4765_image%2F4dc9d5388bcd7374d541ebc00eb3d9a7%2F8-social-media-tips-for-financial-services.jpg&w=640&q=75)
Strategy & Tactics
Huit conseils sur les médias sociaux destinés aux services financiers
![Turning Insight Into Action The Journey To Social Media Intelligence](images/turning-insight-into-action-the-journey-to-social-media-intelligenceaeaf.jpg?url=https%3A%2F%2Fimages.ctfassets.net%2Fta4ffdi8h2om%2Fcraft_4599_image%2Fc870e82dc549be9814ea22792dd3b0e4%2Fturning-insight-into-action-the-journey-to-social-media-intelligence.jpg&w=640&q=75)
Transformer les informations en actions
![Ensure Social Media Compliance Across Your Organization](images/ensure-social-media-compliance-across-your-organizationdb7d.jpg?url=https%3A%2F%2Fimages.ctfassets.net%2Fta4ffdi8h2om%2Fcraft_4629_image%2F148cc5f49d058bb16ab02aedac1fee77%2Fensure-social-media-compliance-across-your-organization.jpg&w=640&q=75)
Products & Services
Guide de conformité
![How To Manage Your Pending Posts](images/how-to-manage-your-pending-posts0a39.jpg?url=https%3A%2F%2Fimages.ctfassets.net%2Fta4ffdi8h2om%2Fcraft_4753_image%2F55a0d5812c63a95786d6b4d532059572%2Fhow-to-manage-your-pending-posts.jpg&w=640&q=75)
Strategy & Tactics
Managing your Pending Posts
![8 Tips For Social Business1](images/8-tips-for-social-business1c3f9.jpg?url=https%3A%2F%2Fimages.ctfassets.net%2Fta4ffdi8h2om%2Fcraft_4534_image%2F721fb4691379fb15ff1f8a64d0b7f9da%2F8-tips-for-social-business1.jpg&w=640&q=75)
Strategy & Tactics
Huit conseils pour développer votre stratégie sur les médias sociaux
![owly asset not found](images/image__15_6a76.png?url=https%3A%2F%2Fimages.ctfassets.net%2Fta4ffdi8h2om%2F3tcO425Xc1YX2ea3RXqCpr%2F47fe1be06f96b234ee43bb0453667c1d%2Fimage__15_.png&w=640&q=75)
Case Studies
How Sodexo Universities builds meaningful connections with students
![Thmb Barometer Guide Fr](images/thmb-barometer-guide-frfe9a.png?url=https%3A%2F%2Fimages.ctfassets.net%2Fta4ffdi8h2om%2Fcraft_91548_image%2F6adb7146d7f7f2c62327f8baf829b953%2Fthmb-barometer-guide-FR.png&w=640&q=75)
Baromètre Hootsuite 2018—France
![owly asset not found](images/23-cs-meliahotels1-web-resource-image-card-451x2862b28.png?url=https%3A%2F%2Fimages.ctfassets.net%2Fta4ffdi8h2om%2F4WQVQtg79F9TGqP6T0gn2y%2F298c487ed16851bb6f6521bbdaa8614b%2F23-CS-MeliaHotels1-web-resource-image-card-451x286.png&w=640&q=75)
Case Studies
Comment Meliá est-elle devenue l'une des chaînes hôtelières les plus influentes sur les médias sociaux ?
![owly asset not found](images/thumbnail0223.jpg?url=https%3A%2F%2Fimages.ctfassets.net%2Fta4ffdi8h2om%2F51OlLL5Ynlk0Qf7ama2sNX%2F50c2e845d09325c2a8ceb62ff32e58bd%2FThumbnail.jpg&w=640&q=75)
Case Studies
Innovate UK a mis en œuvre une stratégie de médias sociaux pour que son message soit diffusé auprès d'un plus grand nombre de personnes
![décoratif](images/trends2024-ed-hero3_1000x600_14e2c.png?url=https%3A%2F%2Fimages.ctfassets.net%2Fta4ffdi8h2om%2F7rsww1jKV1tLlh3Pb8PuWD%2F6342287420990cc096eefd32e1f91428%2Ftrends2024-ed-hero3_1000x600_1.png&w=640&q=75)
Research & Trends
Un aperçu de l'avenir de l'éducation sur les médias sociaux
![owly asset not found](images/image__23_ee70.png?url=https%3A%2F%2Fimages.ctfassets.net%2Fta4ffdi8h2om%2F6S0igIX9Tbd0W75RKYpZbV%2F39c83a0e1a71f80cd048483b5d96db5d%2Fimage__23_.png&w=640&q=75)
Case Studies
Comment Abou Dabi dynamise le tourisme grâce aux médias sociaux
![Top Performers](images/top-performers46de.png?url=https%3A%2F%2Fimages.ctfassets.net%2Fta4ffdi8h2om%2Fcraft_26904_image%2Fed3cdb81d40c7ea364921a4e0d25a5f6%2FTop-Performers.png&w=640&q=75)
Comment créer une base d'abonnés sur les médias sociaux
![décoratif](images/trends2024-gov-hero3_1000x600_183f6.png?url=https%3A%2F%2Fimages.ctfassets.net%2Fta4ffdi8h2om%2F7IBbSeaazLGdlLJDKrrYML%2F32a345730bdec2a3fe69f11c3b32bc7b%2Ftrends2024-gov-hero3_1000x600_1.png&w=640&q=75)
Research & Trends
Un aperçu de l'avenir des administrations sur les médias sociaux
![owly asset not found](images/image__11_1a41.png?url=https%3A%2F%2Fimages.ctfassets.net%2Fta4ffdi8h2om%2FQG4cJPDgMITspeNapikJE%2Fc4e6396e2a750445d366673dc7eb634c%2Fimage__11_.png&w=640&q=75)
Case Studies
Comment l'Université de Sydney démontre-t-elle la valeur des médias sociaux ?
![owly asset not found](images/resource-fallback8e77.jpg?url=%2Fimages%2Fresources%2Fresource-fallback.png&w=640&q=75)
Research & Trends
2022 Digital Trends Report
![owly asset not found](images/gsu_building4260.jpg?url=https%3A%2F%2Fimages.ctfassets.net%2Fta4ffdi8h2om%2F6jYYXgozIwt3OqPNtpOjWD%2F00c73fa9db5a9223c1fad5288212a6e2%2FGSU_Building.jpeg&w=640&q=75)
Case Studies
Comment l'université d'État de Géorgie a réussi à fonder une communauté mondiale d'ambassadeurs
![owly asset not found](images/cs_ochsner_resourcecard_451x28613c6.jpg?url=https%3A%2F%2Fimages.ctfassets.net%2Fta4ffdi8h2om%2F5LYxFtHY0EIfE4bd9bMkH2%2Fbdae85172ef548f74a3b602c4db227ff%2FCS_Ochsner_ResourceCard_451x286.jpg&w=640&q=75)
Case Studies
Comment Ochsner Health a touché de nouveaux publics sur les médias sociaux et a doublé son engagement
![owly asset not found](images/_dsc9397brainstorecaa3.jpg?url=https%3A%2F%2Fimages.ctfassets.net%2Fta4ffdi8h2om%2F7jZji7iDrAviKkIfsIVE4Y%2Fabc081728652ece33189be9a7089b0c8%2F_DSC9397Brainstore.JPG&w=640&q=75)
Case Studies
Antalis : une entreprise leader sur les médias sociaux grâce à ses employés ambassadeurs
![owly asset not found](images/resource-fallback8e77.jpg?url=%2Fimages%2Fresources%2Fresource-fallback.png&w=640&q=75)
Toolkits
Boîte à outils pour faire germer de nouvelles idées pour vos médias sociaux
![owly asset not found](images/hs_22-cs-aporchestra-resourcecard-451x2866efb.png?url=https%3A%2F%2Fimages.ctfassets.net%2Fta4ffdi8h2om%2F1j9Sj1IlP15g6EtcqUxQJK%2F4cb49a2418511414087158fad6b0a8a7%2FHS_22-CS-APOrchestra-ResourceCard-451x286.png&w=640&q=75)
Case Studies
Comment une approche optimale des médias sociaux a permis à un orchestre d'augmenter de 82 % le nombre de ses abonnés sur les réseaux sociaux
![owly asset not found](images/gsu_building4260.jpg?url=https%3A%2F%2Fimages.ctfassets.net%2Fta4ffdi8h2om%2F6jYYXgozIwt3OqPNtpOjWD%2F00c73fa9db5a9223c1fad5288212a6e2%2FGSU_Building.jpeg&w=640&q=75)
Case Studies
Comment l'université d'État de Géorgie a réussi à fonder une communauté mondiale d'ambassadeurs
![A preview card of a design mockup using Canva](images/web-preview-contentgtm-450x2801e75.png?url=https%3A%2F%2Fimages.ctfassets.net%2Fta4ffdi8h2om%2F2sfRLS3cgadsc5Re4xj8Nw%2Fc8832cf45037d490f583975f68142ba1%2Fweb-preview-contentGTM-450x280.png&w=640&q=75)
Strategy & Tactics
Plus de 50 modèles Canva gratuits pour vous aider à trouver l'inspiration
![décoratif](images/trends2024-health-hero3_1000x600_1cbd5.png?url=https%3A%2F%2Fimages.ctfassets.net%2Fta4ffdi8h2om%2F148pAxAYQ0XCHjWlbLZZcp%2F439506cb952aa3bd0422b796e96f7dd2%2Ftrends2024-health-hero3_1000x600_1.png&w=640&q=75)
Research & Trends
Un aperçu de l'avenir des organisations à but non lucratif sur les médias sociaux
![owly asset not found](images/translinkf0ef.jpg?url=https%3A%2F%2Fimages.ctfassets.net%2Fta4ffdi8h2om%2FJkyLFOPR62nW4Li7ryrsK%2F615b26c87930ee20927db52499ad56a1%2Ftranslink.jpg&w=640&q=75)
Case Studies
Comment une campagne de médias sociaux a renforcé l'image de marque de TransLink
![décoratif](images/gtm_moment___promotional_production___web___roi_page___design_553x296_1b114.png?url=https%3A%2F%2Fimages.ctfassets.net%2Fta4ffdi8h2om%2FWVFvGZygYkkikRjRd3XgP%2Fe246cea00cd3ec06b7fce007ff85d957%2FGTM_Moment___Promotional_Production___Web___ROI_Page___Design_553x296_1.png&w=640&q=75)
Strategy & Tactics
12 vrais problèmes commerciaux que vous pouvez résoudre avec les médias sociaux
![owly asset not found](images/image__4_5c2d.png?url=https%3A%2F%2Fimages.ctfassets.net%2Fta4ffdi8h2om%2F1Xetzthd9I5kB7rx14Led7%2Fd7d2c9295bfeef1a65cd51552ef9202d%2Fimage__4_.png&w=640&q=75)
Case Studies
Comment la société Amway a-t-elle transformé sa stratégie sur les médias sociaux et augmenté les revenus de ses campagnes de 500 % ?
![décoratif](images/trends2024-finserv-hero3_1000x600_1ef69.png?url=https%3A%2F%2Fimages.ctfassets.net%2Fta4ffdi8h2om%2F5wZ2jhIN5gN64ERqSsnSLN%2Ff6c8b0ee6f2a92aaa6331b447e6a254f%2Ftrends2024-finserv-hero3_1000x600_1.png&w=640&q=75)
Research & Trends
Un aperçu de l'avenir des services financiers sur les médias sociaux
![décoratif](images/trends2024-health-hero3_1000x600_1cbd5.png?url=https%3A%2F%2Fimages.ctfassets.net%2Fta4ffdi8h2om%2F148pAxAYQ0XCHjWlbLZZcp%2F439506cb952aa3bd0422b796e96f7dd2%2Ftrends2024-health-hero3_1000x600_1.png&w=640&q=75)
Research & Trends
Un aperçu de l'avenir des soins de santé sur les médias sociaux
![owly asset not found](images/thmb-antalis3405.jpg?url=https%3A%2F%2Fimages.ctfassets.net%2Fta4ffdi8h2om%2F2DHGpTMBeeHv9q67lUFaMn%2F2ae210463a62bf68045a8a96dbede655%2Fthmb-antalis.jpg&w=640&q=75)
Case Studies
Antalis : une entreprise leader sur les médias sociaux grâce à ses employés ambassadeurs
![owly asset not found](images/marketo-resource-libraryb72c.jpg?url=https%3A%2F%2Fimages.ctfassets.net%2Fta4ffdi8h2om%2F26fCl4BZBdNMg8zjVXk49j%2F8cf84d92886f23da8abf55de0ffc94b2%2Fmarketo-resource-library.jpg&w=640&q=75)
Case Studies
Marketo utilise Hootsuite pour attirer davantage de clients potentiels sérieux et maintenir un taux de satisfaction client de 93 %
![owly asset not found](images/unesco_siege_-__c__ignacio_marin-2496__1_5e25.jpg?url=https%3A%2F%2Fimages.ctfassets.net%2Fta4ffdi8h2om%2F1JZ781nmudu8bUQnA8y66f%2Fe4a15cda9947fa281984289fa6699de0%2FUNESCO_Siege_-__C__Ignacio_Marin-2496__1_.jpg&w=640&q=75)
Case Studies
Comment l'UNESCO a utilisé les médias sociaux pour sensibiliser le public aux crimes commis contre les journalistes
![owly asset not found](images/image__24_fb1e.png?url=https%3A%2F%2Fimages.ctfassets.net%2Fta4ffdi8h2om%2FH3WXtzQuLdSpAx5mUPP84%2Fb5531abc39d81d8d963edcc10108a9a8%2Fimage__24_.png&w=640&q=75)
Case Studies
Comment Nokia s'est servi des médias sociaux pour devenir la star du plus grand évènement au monde consacré à la technologie mobile
![owly asset not found](images/event_defaulte802.jpg?url=https%3A%2F%2Fimages.ctfassets.net%2Fta4ffdi8h2om%2F7f6W5myNulK8agUgOnsZgN%2F1767e2557200bb9c127bb574ca3c8769%2Fevent_default.png&w=640&q=75)
Case Studies
Comment le British Museum a réussi à accroître de 126 % son taux d’engagement sur les médias sociaux
![owly asset not found](images/six_mediacard0318.jpg?url=https%3A%2F%2Fimages.ctfassets.net%2Fta4ffdi8h2om%2F5HeKlgAb3kO25TPo3DcXSg%2Fc31f6f13bbc8bfd52ca906bc8bd3dccd%2Fsix_mediacard.jpeg&w=640&q=75)
Case Studies